Tea and coffee. Most of us love one or both. It’s what gets us up in the morning, it’s what keeps us warm, it’s what keeps conversation alive. We don’t think about where the water comes from or how much it costs.
In this report, the first in an annual series, Opinium brings together several strands of recent research into the energy market to provide an overview of the consumer energy market. Unlike tea and coffee, no one could call themselves an energy lover, but what is the consumer attitude to the energy market and the providers involved?